Custom Data Services
Infinata manages a robust and secure hosting facility with a platform-agnostic infrastructure tailored for the specific needs of each individual client. We process billions of rows of data per month, provide access to an online client-branded portal, and dedicate expert project managers to each account to ensure we exceed customer expectations.
Hosting Your Way
You have multiple options for data hosting. Our clients choose Infinata because of our dedication and focus, rigorous security policies, personalized support and completely custom and scalable hosting solutions. For example, one of the largest commercial banks in the United States decided to host their critical marketing database (comprised of numerous disparate sources of upwards of 15 million accounts) with us in large part due to our flexibility regarding software requirements. Instead of forcing clients to use rigid pre-determined templates that may not be an appropriate fit, we work closely with the client to make recommendations and develop a solution from the ground-up which is ideal for their project goals and existing infrastructure.
Do More With Your Data
Most clients want to do more with their data than move it off-site to a hosting facitility. Infinata builds custom algorithms which integrate disparate data sources and enable you take action on the value hidden inside. Analysis of logical groupings and diagnostic linking leads to beneficial revelations - for example, being able to match customers of different products into households - in order to develop targeted campaigns for cross- and up-selling.
Improve Your ROI
In addition to increasing sales and marketing effectiveness, clients value the single point of contact and accountability Infinata offers along with the ability to reduce the time, cost, error and aggravation of:
- Outdated mainframes which are not flexible, costly to maintain and supported by only a handful of select employees
- Manual data exports and transfers
- Inefficient processes managing third-party vendors (e.g. mailhouses, market research firms, cross-selling consultants)
- Old reporting formats
Begin a Conversation
Contact us to discover what you can learn from your data.