Enterprise > CRM Data Cleansing

Eliminate Bad Data in Your CRM System.
Bad data within your CRM system can drastically reduce the effectiveness of your sales, service, and marketing organizations. Duplicate companies and contacts, incorrect addresses, and incomplete information results in a CRM system that 1) is underutilized by your employees, 2) creates conflict within your sales organization, and 3) is a wasted investment.

Infinata offers Enterprise Level CRM data cleansing services that will...

• De-dup your data and merge duplicate records based on clearly defined business rules
• Remove garbage data to reduce time wasted by your staff
• Standardize and clean up addresses, phone numbers, and other existing data
• Add new emails, phone numbers, and titles to your contact database
• Add detailed company data such as assets, revenues, employees, and addresses
• Identify parent-subsidiary relationships

We also provide new industry data to add to your CRM from our leading information databases in:

Life Sciences
We can add company data on drug and medical device pipelines, forecasts, licensing deals, employees, addresses, and more. In addition, we can also identify relationships between physicians, pipeline drugs, CROs, and key opinion leaders across the globe.

Financial Services
We can add information on high net worth individuals, retirement plans, foundations & endowments, financial advisors and large pension plans.

Software/High Tech
We can add and flag key IT decision makers and identify technology implementations. Also, we can add new data on employees including addresses.

The result of these services is a CRM system that is well organized with accurate information to be leveraged by your sales and marketing organizations.

For more information, please email us or call +1-781-762-8467.